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    Creating shared value through stakeholder engagement

    by - September 17, 2014

    To solve society’s larger problems, governments, NGOs and business have to work closely together. And to be effective, companies need to manage their stakeholder engagement. Effective stakeholder management requires a practical approach, but it neither replaces philanthropy nor provides a fig leaf to boost corporate image. Cisco, Nestle and Coca-Cola demonstrate the potential of shared value and how companies can profit from it in a variety of ways.